Hello, my name is Aim.
I aimed and I’m aiming,
you can say I’m an aimer.

My email is pornsimad11@gmail.com

MY EDUCATION

2016 - 2018 - Parsons School of Design, Master of Fine Arts
in Design and Technology
2011 - 2015 - Chulalongkorn University, Bachelor of Arts
in Communication Design
1999 - 2011 - Ruamrudee International School

MY EXPERTISES

- Visual Design
- Branding
- User Interface
- Info Architecture
- Front End Developer

MY TECHNICAL SKILLS

- Adobe Creative Suite (Illustrator, Photoshop, InDesign,
After Effects, Premeire Pro, Audition)
- Sketch
- HTML5
- CSS3

MY EXPERIENCES

2018

- LEAD GAME DESIGNER, NYU Game Center Incubator - Stress Express Designed the game’s mechanic, branding, marketing, website, and business plan. Aiming to launch the game with the knowledge accumulated from the Incubator.

- VISUAL DESIGNER, NYC Media Lab and Verizon - Fish Eyes
(A Continuation Project from Verizon Hackathon 2018 where we won “The Best in Jam” award) In a team, conducted user research, designed visuals, project’s branding and website for an AI/AR tool that tracks user behavior to help museum curators create a better content discovery experience for visitors.

- EXHIBITOR, Indie Cade East at Museum of the Moving Image
Exhibited Graduate Thesis project to the game industry and the public.

2017

- RESEARCH ASSISTANT, The New School - Visualizing Pipeline Impacts
Designed infographics, motion graphics and website to represent how the pipeline is impacting health, communities, and ecosystem.

- SERVICE DESIGNER, Concrete Safaris
Part of the Communitology Collab, in the community assembly team to ideate concepts and prototypes aiming to bring friendliness and togetherness to the community of East Harlem.

- RESEARCH ASSISTANT, United States Holocaust Memorial Museum and PETLab - JOIND
Ideated concept, story writing, designed visuals and built an interactive game using Unity with a team aiming to engage teenage visitors to better understand the Holocaust.

- ART DIRECTOR, The New School - Major Major Show
Designed branding and visuals for the show, and exhibited Major Studio II project.

- PRODUCT DESIGNER, Co-creation with Tom Dixon by IKEA - Living Platform Workshop
Part of a team to ideate a new concept of IKEA’s “Delatig” bed and create a prototype. Prototype exhibited in the Milan Furniture Fair 2017.

- PRODUCT DESIGNER, Testing Our Waters
Part of a team to design trawl (a tool to test water), design website, and marketing campaigns to raise engagement and awareness of marine pollution.

2016

- ART DIRECTOR, Ticketmelon
Designed UX/UI for Ticketmelon’s website and apps, and designed company branding, visuals, and marketing campaigns.

2015

- FREELANCE DESIGNER, Khidsi (2014), Triobest (2014), Claw City (2015), Ocean Escape (2015)
Designed branding, packaging, and marketing campaigns for the companies.

- ART DIRECTOR, Chulalongkorn University - Commde Creative Walk’ 15
The lead of the team to design the art direction of the thesis show, conducted the exhibition space, exhbited Thesis project in show.

2014

- INTERN, Leo Burnett
Assisted in the concept ideation phase and production phase for advertisements in Thailand.

- INTERN, Khidsi
Designed their company's branding and marketing campaigns.